| 1 |
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The used-vehicle superstore: a flawed concept
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Urban, D. J.
|
Grayson Associates
|
2000
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| 2 |
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The Use of Benchmarking to Enhance Marketing Decision Making
|
Gable, M.
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GRAYSON ASSOCIATES
|
1993
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| 3 |
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Understanding advertising clutter and the real solution to declining audience attention to mass media commercial messages
|
Rotfeld, H. J.
|
Grayson Associates
|
2006
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| 4 |
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Understanding consumer ethical decision making with respect to purchase of pirated software
|
Tan, B.
|
Grayson Associates
|
2002
|
|
|
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| 5 |
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Understanding gender differences in professional service relationships
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Bhagat, P. S.; Williams, J. D.
|
Grayson Associates
|
2008
|
|
|
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| 6 |
|
Understanding key factors in social enterprise development of the BOP: a systems approach applied to case studies in the Philippines
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Nielsen, C.; Samia, P. M.
|
Grayson Associates
|
2008
|
|
|
|
| 7 |
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Understanding older shoppers: a phenomenological investigation
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Myers, H.; Lumbers, M.
|
Grayson Associates
|
2008
|
|
|
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| 8 |
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Understanding the dynamics of the pharmaceutical market using a social marketing framework
|
Holdford, D.
|
Grayson Associates
|
2005
|
|
|
|
| 9 |
|
Understanding the new bases for global market segmentation
|
Hassan, S. S.; Craft, S.; Kortam, W.
|
Grayson Associates
|
2003
|
|
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| 10 |
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Understanding the new bases for global market segmentation/
|
Hassan, S. S
|
Grayson Associates
|
2003
|
|
|
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| 11 |
|
(Un)ethical consumer behavior: Robin Hoods or plain hoods?
|
Shoham, A.; Ruvio, A.; Davidow, M.
|
Grayson Associates
|
2008
|
|
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| 12 |
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Urban legends: diffusion processes and the exchange of resources
|
Donavan, D. T.
|
Grayson Associates
|
2001
|
|
|
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| 13 |
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US-Chilean mirrors: shoppers in two countries
|
Nicholls, J. A. F.
|
Grayson Associates
|
2000
|
|
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| 14 |
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Using customer equity models to improve loyalty and profits
|
Stevens, K.
|
Grayson Associates
|
2006
|
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| 15 |
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Using data mining/data repository methods to identify marketing opportunities in health care
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Rafalski, E.
|
Grayson Associates
|
2002
|
|
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| 16 |
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Using framing and credibility to incorporate exercise and fitness in individuals' lifestyle
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Arora, R.; Stoner, C.; Arora, A.
|
Grayson Associates
|
2006
|
|
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| 17 |
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Using multiple methods to identify theme lines for media marketing campaigns to promote Medicare information sources
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Williams, S. S.; Koepke, C. P.
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Grayson Associates
|
2006
|
|
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| 18 |
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Using private label credit cards as a loyalty tool
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Ferguson, R.
|
Grayson Associates
|
2006
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기사
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