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서명 저자 발행처 원문제공시작년 수록
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1 저널기사 Advertising and the Cultural Meaning of Animals 미리보기
Phillips, B. J. ASSOCIATION FOR CONSUMER RESEARCH 1996
2 저널기사 Advertising Effects Under Different Combinations of Motivation, Capacity, and Opportunity to Process Information 미리보기
Poiesz, T. B. C. ASSOCIATION FOR CONSUMER RESEARCH 1996
3 저널기사 An Ethnography of Mick's Sports Card Show: Preliminary Findings from the Field 미리보기
Martin, M. C. ASSOCIATION FOR CONSUMER RESEARCH 1996
4 저널기사 An Experimental Investigation of Self-Symbolism in Gifts 미리보기
Wolfinbarger, M. ASSOCIATION FOR CONSUMER RESEARCH 1996
5 저널기사 An "Importance" Subscale for the Consumer Involvement Profile 미리보기
Schneider, K. C. ASSOCIATION FOR CONSUMER RESEARCH 1996
6 저널기사 An Introduction to Embodied Cognition: Implications for Consumer Research 미리보기
Malter, A. J. ASSOCIATION FOR CONSUMER RESEARCH 1996
7 저널기사 Another Cup of Coffee: The View from Different Frames 미리보기
Lehmann, D. R. ASSOCIATION FOR CONSUMER RESEARCH 1996
8 저널기사 Answering Recall Questions: Implications for Consumer Judgement and Choice 미리보기
Bickart, B. ASSOCIATION FOR CONSUMER RESEARCH 1996
9 저널기사 Anticipating the Future: The Role of Consumption Visions in Consumer Behavior 미리보기
Phillips, D. M. ASSOCIATION FOR CONSUMER RESEARCH 1996
10 저널기사 Assessing Consumers' Affective Responses to Retail Environments: A Tale of Two Simulation Techniques 미리보기
Areni, C. S. ASSOCIATION FOR CONSUMER RESEARCH 1996
11 저널기사 Assessing Emotional Reactions to TV Ads: A Replication and Extension with a Brief Adjective Checklist 미리보기
Mano, H. ASSOCIATION FOR CONSUMER RESEARCH 1996
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