1 |
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Advertising and the Cultural Meaning of Animals
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Phillips, B. J.
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ASSOCIATION FOR CONSUMER RESEARCH
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1996
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2 |
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Advertising Effects Under Different Combinations of Motivation, Capacity, and Opportunity to Process Information
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Poiesz, T. B. C.
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ASSOCIATION FOR CONSUMER RESEARCH
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1996
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3 |
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An Ethnography of Mick's Sports Card Show: Preliminary Findings from the Field
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Martin, M. C.
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ASSOCIATION FOR CONSUMER RESEARCH
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1996
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4 |
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An Experimental Investigation of Self-Symbolism in Gifts
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Wolfinbarger, M.
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ASSOCIATION FOR CONSUMER RESEARCH
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1996
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5 |
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An "Importance" Subscale for the Consumer Involvement Profile
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Schneider, K. C.
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ASSOCIATION FOR CONSUMER RESEARCH
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1996
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6 |
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An Introduction to Embodied Cognition: Implications for Consumer Research
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Malter, A. J.
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ASSOCIATION FOR CONSUMER RESEARCH
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1996
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7 |
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Another Cup of Coffee: The View from Different Frames
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Lehmann, D. R.
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ASSOCIATION FOR CONSUMER RESEARCH
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1996
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8 |
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Answering Recall Questions: Implications for Consumer Judgement and Choice
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Bickart, B.
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ASSOCIATION FOR CONSUMER RESEARCH
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1996
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9 |
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Anticipating the Future: The Role of Consumption Visions in Consumer Behavior
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Phillips, D. M.
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ASSOCIATION FOR CONSUMER RESEARCH
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1996
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10 |
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Assessing Consumers' Affective Responses to Retail Environments: A Tale of Two Simulation Techniques
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Areni, C. S.
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ASSOCIATION FOR CONSUMER RESEARCH
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1996
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11 |
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Assessing Emotional Reactions to TV Ads: A Replication and Extension with a Brief Adjective Checklist
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Mano, H.
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ASSOCIATION FOR CONSUMER RESEARCH
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1996
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